Why is lease-up so important?

We’ve cracked the code with The High-Performance Lease-up Recipe below:


  • Marketing Plan
  • Market Survey
  • Rent Roll
  • Revenue Management
  • Leasing Team
  • Hiring, Compensating & Training
  • Leasing Office
  • Leasing Process and policies
  • Opening the doors
  • Model Suites
  • Perfect Tours
  • Property Management
  • Leasing Management
  • Writing & Executing a Sales and Leasing Plan


This Lease-up Recipe usually follows a 3-phase timeline.

The image below walks through Phase 1: Pre-Construction, Phase 2: Active Leasing, and Phase 3: Stabilization

To learn more about the High-Performance Lease-up Recipe, purchase access to our Apartment Development Master Class Recordings below:

Do you need live training for your Leasing Professionals?