Apartment Market Research and Analysis

 We Advise Multifamily Developers

 

SVN Rock Advisors provides multifamily developers with proven strategies and advice.

Our Multifamily Real Estate group has significant experience representing purpose built apartment developers and private equity investors in multifamily.Our extensive multifamily consulting services, including Apartment Development Consulting, allows developers and owners to draw on our experience in multifamily real estate to evaluate and deliberate their site and product decisions. The insight formed over 30 years in development, apartment construction, lending advice, marketing and leasing up management is combined with our in-depth research and analysis to create apartment mixes, pricing strategies and project concepts to improve the project’s potential to achieve pricing goals, sale and lease-up projections.

We have worked with numerous developers on high-profile projects to create successful multifamily strategies, which have resulted in maximizing rent per foot, accelerated lease-up and increased the value of the assets.

Apartment Market Research and Analysis

The analysis of apartment rental projects requires research that focuses not only on the current market performance, but also the current and projected supply, demand, absorption, and mobility rates. By studying the macro factors such as employment growth, new supply, demographic projections and micro factors related to the income-driven demand of household incomes, product concept, and project competitive advantages, we can define where a project’s potential can be enhanced. Because competition for the resident is won with the overall asset, we examine everything from the market including unit mix and square footage, amenities, parking and rents. We  take a deep dive into  the details – where the real asset performance of the apartment project is determined – taking into consideration demographic projections, renter spending habits, income-driven demand, household income being captured, inventory structure and price sensitivity by apartment type and square footage range

SVN Rock Advisers have conducted 500+ feasibility studies across Canada over the past ten years. Our work has resulted in hundreds of developers successfully executing over 1000 apartment projects across the country.

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Apartment Developer Advisors

Our extensive multifamily apartment consulting services, including Purpose built Development Consulting, allows developers and owners to draw on our experience in multifamily rental real estate to evaluate and deliberate their site and product decisions. The apartment industry insight formed with over 30 years in apartment development, construction, lending, marketing, lease-up and property management is combined with our in-depth research and analysis to create product mixes, pricing strategies and project concepts to improve the assets potential to achieve pricing goal,s lease-up projection and disposition.

We have worked with developers on high-profile projects to create successful product strategies, which have resulted in maximizing rent per foot, accelerated lease-up and increased the value of the assets.

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 New Apartment Buildings Built

The developer’s conceptualization should be based entirely on the target market—not their personal preferences. The rental apartment markets are segmented into many sub-markets, with each niche demanding specific elements. Sub-markets vary enormously by demographics, level of competition, and preferences related to unit mix, unit finishes, parking arrangements, and amenities. Design standards and preferences vary from one geographic region to another. No matter how good the pro forma for a project might look, if the apartments do not satisfy the market’s needs at a rental rate that prospects can afford, the project’s profitability will be limited.  We help developers build the best product for the market based on facts not guesses.

How Can We Help With Your Next Project?

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Our Research & Consulting Is Used In

Apartments

SVN Rock Advisors have the capability to advise you on your apartment needs. Our Advisors routinely work on properties ranging in scope and scale from a small apartment property in a tertiary market to large institutional-grade assets and multistate portfolios.

Student Housing

With specific knowledge that impact the sale and leasing of student housing properties, SVN Rock Advisors understand how to add value across all aspects of the charter schools property spectrum.

Retail

Buy, selling, or leasing space in a local strip center, larger anchored or shadow anchored malls, large regional power centers, or freestanding net leased investments – SVN Rock Advisors stand ready to serve your commercial real estate retail needs.

Self Storage

Our Advisors are experts across all self-storage property types and provide in-depth knowledge of this unique investment type, including representation in more than 100 markets across the United States and Canada.

Who Relies on SVN Rock Advisors Research?

Developers. Lenders. REITs. Operators. Investors. Asset Managers.

Hear from our Clients

Canada’s Largest New Apartment Development in a Generation Started with a Feasibility Study
Architectural Photography:  FinelinePerspectives.com