Rock Advisors are Apartment Developer Solution Providers, not your average brokerage!

Our firm was never designed to behave like a traditional brokerage. Instead of cold calls and internal competition, we built a multi-department platform that supports developers throughout the entire apartment development timeline, from the dream phase all the way through to completion, and potentially a sale. It’s all about life-long relationships.

☑️We Solve Challenges for Developers

We don’t chase listings—we conduct discovery conversations that pinpoint where a developer is in their journey and connect them to the right part of our Apartment Development Full Service Experience™.

Most clients already know us through referrals, events, research, or previous work. They don’t think of us as “just a broker,” rather as a partner on their project team—almost like an extension of their own staff.

☑️The Team That Power Rock Advisors

Another important philosophy of our culture is “first who, then what.” A focus on people, which creates dynamic teams and synergy.

• Sales: A consultative, non-brokerage sales team led by Dave Price.

• Research: 70+ custom reports annually under Fran Hohol.

• Marketing & Events: Webinars, conferences, client assets, and year-round outreach led by Rod Schulhauser.

• Leasing Training: Including leasing training for hundreds of agents each year by Dr. Vanessa D’sa.

• Brokerage: Carolyn Ennest’s team completes the circle after years of advisory support.

☑️A Relationship-First Philosophy

Our guiding principle is simple: Do the relationship, not the deal.

We think like business owners, help navigate complex real estate decisions, solve challenges, and often support clients for years before a sale.

This approach has earned us a reputation as “The Developer of Developers,” and we’re proud, and will own this moniker, which was coined by one of our key relationships.

🎥 Watch the full story

See the complete explanation in the video below:

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