Safeguarding Your Investment

The true value of your apartment building is determined by market forces, not by a broker’s promises. Factors such as supply and demand, rental income, cap rates, location, and investor trends play a crucial role in establishing your property’s worth. While some...

Free Rent is Your Enemy

Why Offering Free Rent During Lease-up Can Hurt Your Investment: A Better Approach for Apartment Developers We’ve noticed a growing trend among apartment developers—offering “one month free rent” to attract more tenants and boost lease-up activity....

Boosting Apartment Rents with High-Value Amenities

When designing your apartment building, your target renter’s arrival experience is crucial in driving higher rents. Which of these two buildings do you think is attaining more rent?:   The Four Factors that Drive Rent are:   Location Unit Design &...